Privacy
& Cookie Policy
Last updated: 26 October 2026
At Elle Visual, we value the privacy of our website visitors and are committed to handling personal information responsibly and transparently.
This Privacy & Cookie Policy explains how we collect, use, store and protect personal data when you visit www.ellevisual.com, interact with our website or submit an enquiry about our professional services.
Our data processing activities are carried out in accordance with the General Data Protection Regulation (EU) 2016/679 (GDPR), applicable Italian data protection legislation and relevant cookie regulations.
1. Data Controller
The data controller responsible for this website is:
Elle Visual — Lorenzo Rocco
Business address: [Insert full business address]
Email: hello@ellevisual.com
Website: https://www.ellevisual.com
For any questions concerning your personal information or to exercise your data protection rights, please contact us using the email address provided above.
2. Personal Information We Collect
Depending on how you interact with the website, we may collect the following categories of information.
Information you provide voluntarily
When you complete a contact or project enquiry form through Typeform, we may collect:
Your name and email address.
Business or company name.
Website address or relevant links.
Type of design service requested.
Estimated budget or planned investment.
Preferred project timeline.
Project description and other information you voluntarily provide.
Technical and browsing information
Certain technical information may be collected automatically when you access our website, including:
IP address and connection information.
Browser type, device and operating system.
Pages visited and session duration.
Referral sources and traffic origin.
Interactions with website content and features.
Cookie identifiers and consent preferences.
Advertising and conversion information
Subject to your consent, we may collect information about website interactions associated with advertising campaigns, including pseudonymous identifiers, visits to particular pages and conversion events.
We do not request special categories of personal data, such as health information, religious beliefs or political opinions. Please avoid including such information in our enquiry forms.
3. Purposes and Legal Bases for Processing
We process personal information for the following purposes.
Responding to professional enquiries
To understand project requirements, evaluate potential collaborations, prepare quotations and respond to communications.
Legal basis: Article 6(1)(b) GDPR, taking steps at your request before entering into a contract. For other professional communications, Article 6(1)(f), legitimate interests, may apply.
Managing professional services
To coordinate projects, contractual relationships, communications, deliverables and administrative activities.
Legal basis: Article 6(1)(b) GDPR.
Website functionality and security
To maintain website operations, prevent fraudulent activity, protect technical infrastructure and resolve errors.
Legal basis: Article 6(1)(f) GDPR, legitimate interests.
Website analytics
To understand website traffic, identify popular content, evaluate visitor interactions and improve website performance.
Where consent is required for analytics processing, the legal basis is Article 6(1)(a) GDPR.
Advertising measurement and optimisation
To measure advertising effectiveness, assess conversions and create audiences for remarketing campaigns on Facebook and Instagram.
Legal basis: Article 6(1)(a) GDPR, consent.
Legal obligations
To comply with accounting, tax, administrative and other applicable legal requirements.
Legal basis: Article 6(1)(c) GDPR.
4. Squarespace Hosting and Infrastructure
Our website is built and hosted using Squarespace, a platform providing website hosting, technical infrastructure, content management, security and website analytics services.
Squarespace may process technical information including IP addresses, browser and device details, server requests, browsing activity and website performance data.
Squarespace acts as a data processor when handling personal data on behalf of Elle Visual. It may also act as an independent data controller for specific activities undertaken for its own purposes.
Squarespace and its service providers may process information outside the European Economic Area, subject to applicable data protection safeguards.
Further information:
Squarespace Privacy Policy: https://www.squarespace.com/privacy
Squarespace Data Processing Addendum: https://www.squarespace.com/dpa
Squarespace Cookie Policy: https://www.squarespace.com/cookie-policy
5. Contact Forms — Typeform
We use Typeform, provided by Typeform S.L., based in Spain, to manage contact forms and project enquiries.
These forms may be embedded directly into our website or accessed through external links.
When you complete and submit a form, your responses are transmitted through Typeform's infrastructure and made available to Elle Visual for reviewing and responding to your enquiry.
Typeform processes form responses on our behalf in accordance with its applicable service terms. It may also process certain technical information for its own purposes under its privacy policy.
We use the information submitted to understand project requirements, evaluate potential collaborations and manage related communications.
Form responses may be stored in our Typeform account and professional communication tools.
Submitting an enquiry does not automatically subscribe you to newsletters or recurring marketing communications.
Typeform uses cloud infrastructure that may involve processing personal data in the United States. EU data hosting is available only with certain account plans and configurations.
Typeform may use essential cookies and, depending on form settings and consent preferences, analytics or advertising cookies.
For further information:
Typeform Privacy Policy: https://www.typeform.com/legal/privacy-policy
Typeform Cookie Policy: https://www.typeform.com/legal/cookie-policy
6. Google Analytics 4
We use Google Analytics 4 (GA4), a website analytics service provided by Google, to understand how visitors interact with our website.
Google Analytics may collect information including:
Page views and session duration.
Website interactions and navigation events.
Traffic sources.
Device and browser categories.
Approximate geographical information.
Online identifiers and technical session information.
This information helps us understand website performance, evaluate our content and improve the overall user experience.
Google Analytics cookies are activated only after the visitor provides the required consent.
We do not intentionally send names, email addresses or other personally identifying information entered in contact forms to Google Analytics.
Any events relating to form interactions must be configured without transmitting the actual content of form responses.
Google processes the relevant information in accordance with its applicable privacy policies and service terms.
Further information:
7. Meta Pixel — Facebook and Instagram
We use Meta Pixel, an advertising measurement technology provided by Meta Platforms Ireland Limited.
This technology helps us understand how visitors interact with our website after viewing or clicking advertisements displayed on Facebook and Instagram.
Subject to your consent, Meta Pixel may collect:
Pages visited.
Website actions and conversion events.
Interactions associated with advertising campaigns.
Device and browser information.
IP addresses and online identifiers, including advertising cookies.
We use this information to measure campaign effectiveness, understand conversions, optimise advertising expenditure and create custom audiences for remarketing campaigns.
Meta may associate the information received with other data available through its services, in accordance with its applicable privacy practices.
Meta Pixel is not activated for advertising purposes before the required consent has been obtained.
You may withdraw your consent at any time through the cookie preferences available on our website.
Our intended configuration does not involve deliberately transmitting contact form responses, email addresses or other directly identifying form information to Meta through tracking events.
Further information:
8. Cookies and Tracking Technologies
Cookies are small text files that may be stored on your device when you visit a website.
Our website may use first-party and third-party cookies for the following purposes.
Essential cookies
These cookies support website security, core functionality and technical preferences. Strictly necessary cookies do not require prior consent.
Analytics cookies
These cookies help measure website traffic, understand visitor interactions and analyse browsing activity. Non-exempt analytics cookies are activated only with consent.
Advertising and profiling cookies
These cookies help evaluate advertising campaigns, associate website visits with advertising interactions and support remarketing activities. They are activated only with consent.
Main Cookies and Technologies
Additional cookies may be used by Squarespace or Typeform depending on the features and integrations enabled.
Cookie expiration periods may vary because of browser restrictions, configuration changes or provider updates.
The final list of cookies must reflect the actual website configuration and embedded form functionality.
Name
Provider
Purpose
Approximate duration
Crumb
ss_performancecookiesAllowed
ss_marketingcookiesAllowed
_ga
ga*
_fbp
_fbc
Typeform technical cookies
Squarespace
Squarespace
Squarespace
Google Analytics
Google Analytics
Meta
Meta
Typeform
Request security
Stores analytics cookie preferences
Stores analytics cookie preferences
Distinguishes visitors
Maintains session information
Identifies browsers for advertising measurement
Stores advertising click identifiers, where present
Form functionality and preferences
Session
30 days
30 days
Up to 2 years
Up to 2 years
Approximately 90 days
Approximately 90 days
Varies
9. Cookie Consent and Your Preferences
When you first access our website, you can choose which categories of non-essential cookies you wish to allow.
The consent management interface must provide options to:
Accept all cookies.
Reject all non-essential cookies.
Manage analytics and advertising preferences separately.
You may modify or withdraw your consent at any time through the Cookie Settings function available on our website.
Rejecting analytics or advertising cookies does not prevent you from accessing the website's ordinary content.
Where Typeform provides an additional cookie consent interface within an embedded form, the applicable preferences are managed through that service's consent functionality.
Withdrawing consent does not affect the lawfulness of processing carried out before withdrawal.
10. Sharing Personal Information
Where necessary for the purposes described above, personal information may be processed by the following service providers:
Squarespace: website hosting and technical infrastructure.
Typeform: collection and management of form submissions.
Google: website analytics through Google Analytics.
Meta: advertising measurement and remarketing through Meta Pixel.
Email service providers: communication and enquiry management.
Professional advisers and competent authorities: where necessary or required by law.
Each provider processes information according to its applicable role, contractual obligations and data protection responsibilities.
Elle Visual does not directly sell personal information collected through its contact forms.
11. International Data Transfers
Our use of Squarespace, Typeform, Google Analytics and Meta Pixel may involve personal information being processed outside the European Economic Area, including in the United States.
Where required, international transfers must comply with Chapter V of the GDPR through applicable adequacy decisions, the Data Privacy Framework for properly certified recipients or other appropriate safeguards, including the European Commission's Standard Contractual Clauses.
Further details about relevant safeguards are available in the privacy policies and contractual documentation of the respective providers.
12. Data Retention
We retain personal information only for as long as necessary to fulfil the purposes for which it was collected.
General enquiries that do not lead to a professional engagement are ordinarily retained for up to 24 months after the last relevant communication, unless a further legitimate reason for retention applies.
Information relating to active and completed projects is retained for the duration of the contractual relationship and any additional period required by law or necessary to protect legal rights.
Analytics data is retained in accordance with the retention settings configured in Google Analytics and its applicable retention policies.
Advertising data is subject to the relevant settings and retention policies of the Meta tools used.
Cookies remain stored for the periods indicated in this policy, unless deleted earlier, expired or restricted by the browser.
After the applicable retention periods, information is deleted or anonymised unless further retention is legally required.
13. Your Data Protection Rights
Under the GDPR, and subject to applicable conditions, you may have the right to:
Access your personal information.
Request correction of inaccurate data.
Request deletion of personal information.
Request restriction of processing.
Request data portability.
Object to certain types of processing.
Withdraw previously provided consent.
To exercise any of these rights, please contact hello@ellevisual.com.
We will respond within the time limits required by applicable law, generally within one month, subject to permitted extensions.
You also have the right to lodge a complaint with the Italian Data Protection Authority: https://www.garanteprivacy.it
14. External Websites and Social Media
Our website may include links to third-party platforms such as Behance, Instagram, Fiverr, Contra and other professional services.
A standard external link does not necessarily activate tracking technologies associated with the destination website.
When you access an external website, your information is processed according to that website operator's own privacy practices.
We encourage you to review the relevant policies before providing personal information to third-party services.
15. Data Security, Children and Automated Decisions
We implement technical and organisational measures appropriate to the risks involved in processing personal data, aiming to protect information against unauthorised access, loss or misuse.
This website presents professional design services and is not specifically directed at children.
We do not use information submitted through our forms to make decisions based solely on automated processing that produce legal or similarly significant effects on individuals.
The use of Meta Pixel may nevertheless involve advertising profiling activities, subject to the visitor's consent.
16. Changes to This Policy
We may update this Privacy & Cookie Policy to reflect changes in applicable legislation, third-party services, analytics tools or our data processing activities.
Any updated version will be published on this page with a revised last-updated date.
For privacy-related enquiries, please contact hello@ellevisual.com.